Having carefully researched agent compensation and their out-of-pocket costs in 35 different markets in the US about 24 months ago as part of a complete overhaul of ZipRealty's commission plans, I believe that agents spend roughly 7% of their annual gross commission income on marketing.
Typically, the percentage spent by agents on their own marketing in... (more)
I’m going to get right to the point and let you in on the most important thing you can do to create huge sales in your business. And I’m going to do it in the second paragraph because as long as you read the one single lesson my mission is accomplished. So here it is..........
The most important... (more)
This short story describes how a non technical company can find and gain competitive advantage through the innovation of new technologies regardless of industry. The companies and characters are fictional, but the principal of the story is from real events witnessed by the Author.
Frankfurt Germ... (more)